Google Search Console

Monitor & maintain your site’s prescence

Google Search Console is an asset to your digital marketing efforts. It gives you detailed information and insights about your website and the people who visit it. Furthermore, it lets you analyse your site’s performance and address any errors so you can continue to strengthen your position online.

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Google Search Console

Monitor Your Performance

Understand how Google views your website

Google Search Console helps you keep track of the key elements of your website. It provides you with indispensable tools to reach your site’s full potential, making it a must-have for your business.

  • Get valuable keyword data to refine your marketing plan
  • Learn if people are visiting your website through desktop or mobile
  • Review your sitemaps so bots can efficiently crawl your website

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Google Tag Manager Setup

Our Approach

Start making informed decisions

When it comes to Google Search Console setup, we’ve got you covered. We’ll create and optimise your account to give you access to the inner workings of your site.

  • Make drastic fixes like indexing every page and improving ranking criteria
  • Know when something’s not quite right
  • Address any issue promptly to maintain a smooth user experience

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Google Tag Manager Setup

Google Search Console Frequently Asked Questions

  • What is Google Search Console?

    Google Search Console is an essential tool for SEO and SEM. It helps you monitor your website and maintain its rank on search engine results pages. From the Search Console, you can:

    • See how your site is performing
    • Identify which pages are attracting the most traffic
    • Check if there are errors in your structured data
    • Submit a sitemap to Google so it can crawl your site
    • Learn what search queries people are using to reach your site
    • Determine where your backlinks are coming from
    • Manage spamming issues
    • and many more

    You can integrate Google Search Console with Google Analytics and Google Ads to get a clear picture of your entire site, giving you a sophisticated marketing analysis with real-time data.

  • What are the benefits of Google Search Console?

    Keywords management
    This is where you can see what keywords are performing and who is searching for what terms related to your industry.

    Make changes and index your site
    If you’ve made major changes to a website, the fastest way to get the updates indexed by Google is to submit it in the Search Console so they appear in search results.

    Automated diagnostic notifications
    Sometimes things break. Get automated notifications that something’s wrong with your site before any customers can have a poor experience.

    Improve your website’s appearance in search results
    Google Search Console has various resources that can enhance the way your website appears in search. For one, you can use its Data Highlighter to create rich snippets.

    Detect security issues
    Google alerts you if your website has been hacked or is spreading malware. It also provides solutions that webmasters can take to address the problem.

    Learn if your site is mobile-friendly
    You might have optimised your website for mobile, but do you know if Google really considers it as mobile-ready? Fortunately, Search Console comes with the Mobile Usability module, which reveals the problems that may keep your site from being seen as mobile-friendly. Additionally, Search Console offers a free tool that tests your site’s responsiveness on a mobile device.

    Address broken links
    The last thing you want on your website is a broken link. When a link directs users to a page that shows a 404 error, Google will perceive your site as no longer available. If not fixed promptly, it may remove your page from the search results. The error reports in Search Console will list down the broken links you have at any given time, so you can address them immediately.

    Improve your HTML
    There are a lot of issues that can spell trouble for your site. It can be faulty coding, large images, and duplicate title tags. Google Search Console can provide you with HTML Improvement suggestions so you can keep your website in peak performance.

  • Is Google Webmaster Tools the same as Google Search Console?

    Google Webmaster Tools is what Google Search Console used to be called. The idea behind changing the name was to get more users. Google found that the “webmaster” title wasn’t inclusive enough for all its users who range from novice weekender search fans to certified webmasters. So after 10 years of being called Webmaster Tools, Google changed the name to Search Console to hopefully not scare away any non-webmasters.

  • How to add and verify your website in Google Search Console?

    For Google to know which property to monitor, you must first add and verify its ownership on Search Console. A property represents the site or application that you manage. Follow the simple steps below on how you can access your property’s data below:

    1. Sign-in or create a Google Account here: https://myaccount.google.com/
    2. Enter the complete and exact address of the property you want to add here: https://search.google.com/search-console/welcome
    3. It will ask you to verify the ownership of the property. There are five ways on how you prove that you an authorized user and we will guide you through the process of each method.

     

    HTML File
    This method requires the owner to have an access to your website’s root directory and they are able to upload files. Download the HTML file and upload it to the specified location. Go back to Google Search Console and hit the Verify button. Remember not to remove the file if you want to stay verified.

    HTML Tag
    Copy the code provided and paste it to the <Head> section on the homepage of your website before the first <body> section. Once the code has been published, you can now go back to Search Console and check if it is now verified.

    Google Analytics
    Through this method, Google Search Console requires you to use the global site tag gtag.js tracking code. Make sure that you are logged in to your Google Analytics account and have the permission to edit for the Google Analytics property. Click the Verify button to claim ownership.

    Google Tag Manager
    If you have properly set-up a Google Tag Manager on your website and used a container snippet, you can hit to Verify button and it will automatically find the code for you. Remember to keep the code and not remove it so you will always stay verified.

    Domain Name Provider
    Using this method will ask you for your domain name provider and follow the steps required depending on the domain registrar.

  • How to add other variations of your website and set your preferred domain?

    If your website has other domain name variations (e.g. https and www), you also need to add them on your Search Console. Remember, Google view these variations as individual properties and should be added to your Search Console separately. You can repeat the verification steps for the following properties that your website have:

    • http://yoursitename.com/
    • http://www.yoursitename.com/
    • https://yoursitename.com
    • https://www.yoursitename.com/

    Once you have added these 4 versions, you now have to choose which domain you prefer for the indexing of your web pages to appear in the search results. To do this, follow the simple steps below:

    GSC preferred domain

    After you have set this up, you can now use 301s to redirect the traffic to the preferred domain from your non-preferred so search engines and visitors will recognise the version you have chosen.

  • What is Google Search Console?

    Google Search Console is an essential tool for SEO and SEM. It helps you monitor your website and maintain its rank on search engine results pages. From the Search Console, you can:

    • See how your site is performing
    • Identify which pages are attracting the most traffic
    • Check if there are errors in your structured data
    • Submit a sitemap to Google so it can crawl your site
    • Learn what search queries people are using to reach your site
    • Determine where your backlinks are coming from
    • Manage spamming issues
    • and many more

    You can integrate Google Search Console with Google Analytics and Google Ads to get a clear picture of your entire site, giving you a sophisticated marketing analysis with real-time data.

  • How will DigitalMaas configure your Google Search Console setup?

    Add and verify your site
    We’ll get your site verified by Google so you can use the Search console.

    Submit a crawlable sitemap
    We’ll upload the correct sitemap so the search bots can crawl your site for better search results.

    Robots.txt files
    You don’t necessarily want your whole website to be crawlable. We’ll implement the right robots.txt files to manage this for you so old pages or test pages aren’t crawlable.

    Link Google Analytics
    We’ll link your Google Analytics account to your Google Search Console so you get all the information you need to get an even clearer picture of your site activity.