The DigitalMaas blog

Plain answers on local search, reviews and AI, organised by topic so you can find the whole story, not just one post.

Industry playbooks

Dental clinic marketing: the local playbook

How Australian dental practices get found and booked on Google and Apple Maps, and how to handle reviews within Ahpra’s rules on testimonials.

AI search and answers

How to get your business recommended by AI assistants

People now ask AI assistants where to go and what to buy. What the assistants draw on, what their makers say, and the steps that give you the best chance of being named.

Local SEO and rankings

Local SEO: a plain-English guide for Australian businesses

How Google decides who shows up for “near me” searches, and what you can do about it: your Business Profile, consistent details, reviews and a local website.

Browse by topic

Google Business Profile

Set up, verify, optimise and protect your profile.

15 guides

Reviews and reputation

Get more reviews, reply to every one, handle the unfair ones.

3 guides

Local SEO and rankings

How to climb the “near me” results.

4 guides

AI search and answers

Get your business into the answers AI assistants give.

2 guides

Google Posts and local promotion

Offers, events and updates that bring people in.

7 guides

Apple Maps, Bing and beyond Google

Get found on every map, not just Google.

4 guides

Measuring local performance

Searches, views, calls and visits, explained.

3 guides

Industry playbooks

Advice for the industry you’re in.

3 guides

Latest

AI search and answers

Six weeks that rewrote local business visibility in Australia

Local SEO and rankings

How to boost local search and grow organic traffic for a multi-location business

Apple Maps, Bing and beyond Google

Apple Business (formerly Apple Business Connect): the step-by-step setup

What’s new in DigitalMaas

Product updates and service notices live in one place.

See product updates ›