People now consider online reviews as the new word-of-mouth. In fact, 84% of consumers trust reviews in as much as personal recommendations. They need reassurance that your product or service will give them the value they’re looking for, and one way to set their expectations is by checking the reviews. But because anyone can leave […]
With more users quickly shifting from looking for products to skimming content, watching videos, and more, marketers now have a plethora of options to connect with their target audience. Along with this change, Google advertisements have evolved to guide them on every stage of the consumer journey – be it on display, text, and video. […]
How long SEO takes to work depends on a number of factors, let’s explore them together.. Four, maybe five years ago, SEO was about getting specific keywords on to page one. That was considered successful, because it could often lead to sales. Build some backlinks, add some content and away you go. Times have changed, […]
When I first stepped into the threshold of SEO back in 2009 as a bright narcissistic blogger with lots of opinions, it was already clear back then that content is king. This still holds true up to this day simply because the content is the most important component of a website and the core of […]
Every business today, especially the marine industry needs to embrace Digital Marketing. This means making your business stand out online. At DigitalMaas, we can help you cruise past the competition as we take a deep dive into the ins and outs of digital marketing. In partnership with Google and Boat Deck, DigitalMaas invites marine businesses […]
When Instagram was released back in 2010, I thought it was just an app for hipsters to share photos of the things they ironically like during the 90’s. And just like any other hipster trend, it instantly became a hit! Not only because it is too cool for our own good but also because of […]
Today was one hell of a day! The DigitalMaas team got to participate in feeding around 800 homeless and disadvantaged people across Sydney. “Sydney Homeless Connect provides an annual winter event at Sydney Town Hall where our open-door policy allows people who are homeless or at risk of becoming homeless to connect with service and […]
At DigitalMaas, we embrace change and lead the way as the industry continues to evolve. Our goals are getting bigger as we continuously grow. This is why we are thrilled to announce that we are named as one of the finalists for the 2018 Sydney City Regional Business Awards – Excellence in Small Business category! […]
In the world of digital marketing, you may have already heard of SEO and SEM (search engine optimisation and search engine marketing). It’s not surprising that these concepts are used interchangeably as they both aim to make your website stand out in the search results and attract more customers. These two, however, are entirely different. To […]
You’re losing visibility, website traffic and customers! But there’s an easy way to change that So, you have an amazing brand and customer base, right? You’ve been getting excellent web traffic from search words, yes? Or perhaps Social is doing really well? And your business is on the up? Great! But here’s the thing… While […]